n today’s digital world, having a strong on-camera presence can make all the difference in capturing your audience’s attention and conveying your message effectively. Whether you’re a content creator, business owner, or simply looking to improve your communication skills, understanding how to project confidence and connect with your audience on camera is crucial.

Looking and feeling great on camera is key to boosting your brand visibility and deepening your connection with your audience. Makeup for Media 101 offers pro-level makeup tips and techniques to help you achieve a camera-ready look and appear younger and more vibrant in your photos and videos. With a little practice, you can quickly transform your on-camera appearance and become a magnetic force that draws attention to your valuable message with authenticity and authority. Whether you’re a creative entrepreneur, online business owner, or a thought leader with platform visibility, our guide is perfect for anyone looking to elevate their on-screen presence and increase their brand’s visibility. Join Makeup for Media 101 now and take the first step towards a more vibrant, confident, and brand-aligned on-camera look!

If you want to look like $1 million, you need a vehicle that is efficient, full of integrity, and high-performing. There are 3 ways that makeup can elevate your online presence. The 7-Figure Image Challenge is your opportunity to propel your personal branding forward.

Our audiences want to see our faces, hear our voices, and peer into our personalities. So, if you want to look like a million dollars when you show up as the face of your brand on camera, you need a vehicle that is fast, full of integrity, and high-performing. 

Whenever I prepare for an important virtual event, such as a live webinar or digital training, I follow these three pro tips as a pre-event beauty ritual to give myself that extra “glow.” Not only do I look and feel fabulous, but the whole beauty routine relaxes and rejuvenates me to stay calm and focused for my audience.

I was standing in the doorway that led to the student event holding a “welcome” sign. I flashed my best smile and welcomed incoming attendees with a hardy, “I’m so glad you made it!” “You’ve come to the right place”!  Overhead banners, hats, and shirts proudly displayed the school colors, logo, and mascot. But, as […]

“Salina, how can you help me put my best face forward?” By “best face,” I knew she meant the face that reflected her authentic personality, enthusiasm, and professional authority in the eyes of her viewing audience. My client puts so much effort into crafting her brand message. The last thing she wants to do is […]

I left the hair salon last week looking and feeling beautiful. My newly refreshed color and cut were shiny and voluminous with just the right amount of bounce and not a strand out of place. I held my head high as I walked with a bit of extra spring in my step. I even squeezed […]